Google Art Project

Last week Google announced Google Art Project, an extraordinary website where Google has adapted their Streetview technology for indoors and used it to map some of the galleries in 17 of the world’s major museums, among them:

The Museum of Modern Art, Tate Britain, Uffizi Gallery, Metropolitan Museum of Art, the Rijksmuseum.

Within their galleries, you can peruse the walls and zoom in to look quite closely at the paintings. In addition to paintings scanned at ordinary hi-res, Google provided gigapixel scans of one painting for each museum; these allow you to zoom in to see the painting surface at a scale that the artists themselves may not have had in real life.

Each painting becomes a universe you enter and experience on an ever more abstract, mind-bending level the closer in you go. You have to see it to understand the experience. It’s like the Hubble Telescope focused on paintings instead of the heavens!

Some people have criticized the project because the navigation isn’t perfect – you can often end up in the street outside a museum as you’re trying to get from one gallery to another. Other criticisms include the fact that only some artworks are available to view while others are blurred out, and only 17 museums have signed up for this Project so far. You the user are stuck with the choices Google and the museums have made for you.

These things are true but I think they miss the point. What we as viewers have been given is an opportunity to see these artworks in a way you’ve never seen before, and that will change your whole relationship with them.

You can get to know these artworks intimately, becoming aware of every brushstroke and bread crumb, every curl of spray from a wave, every strand of hair, tiny bud, spec of dung, wispy cloud, every starry halo. And gradually you absorb the relationship of each detail to those around it and begin to build an impression of the painting from the inside out until you own it.

You can take as much time as you like, any time and place you choose, as long as there’s wi-fi or 3G. Imagine how this can change your experience of a work of art when finally you see it in real life.

The painter Ed Ruscha once described to me how he had been fascinated by Jasper Johns’ work when he first saw it reproduced in Artforum Magazine. But when he finally saw it in real life it was like a bomb went off in his head.

Whether it’s a bomb that explodes, or just a sharp intake of breath as you see the real thing, your bond with the art, and probably the institution, will be strong and personal, before you walk in the door.

Oh, and you can make your own collection of works, and even collect your own views of each work to return to, like your favorite piece of music. You can share these galleries too if you want.

If there is one thing I’d like to see it’s a way to know when I’m looking at the life size artwork – at the size the artist was working on; and when I’m looking at the image in hi-res, how much more closely am I able to see than he/she was.

What Does it Take to Get a Conversation Going?

Shelly Bernstein at the Brooklyn Museum, wrote a blog post on Oct 4th, in response to Ed Rothstein’s fairly disparaging article “From Picassos to Sarcophagi, Guided by Phone Apps”,in The New York Times, three days earlier, about museum smart phone apps. She defended her museum’s efforts to date, and the efforts of all museums, to bring their content into this all important environment, the mobile landscape. I completely support the arguments she made.

Toward the end of the piece Rothstein dismissed the BklynMuse app’s capacity to allow visitors to leave comments about artworks for other visitors to find, saying “The various votes for “likes” in the museum are equally unilluminating. The result is a kind of scarcely literate cybergraffiti that does nothing to help reach a deeper understanding of the works or reveal their artistic traditions or cultural significance.”

It’s true that Likes and one word tags are not all that illuminating. I’m reminded of Malcolm Gladwell’s New Yorker article, Small Change about social media and revolutions. Pressing the Like button next to an object is easy. It takes a higher level of commitment and interest to write a quick comment about an object, and an even higher level to write a thoughtful comment.

I left a low level comment about a little Figure from the Nicobar Islands via  BklnMuse when they launched the mobile web version back in March. I wrote about my experience in this blog post, expressing excitement about the possibility of being able enter into a dialogue with other visitors and even the curator, about works of art that I love for one reason or another.

But, six months later I see that I’m the only person who left a comment, even though the little figure has been Favorited by four other people. Why did they Favorite him? Do they see what I see? What else do they see? Why has no one else chimed in? Did they not really care enough to comment?

Rothstein’s article got me thinking. How do you prime the pump to get that conversation started? How do you get people to say something that inspires a response? And how do you keep them coming back?

Could one of the curatorial staff have responded? Obviously curators can’t be responding to every comment. But – what about docents or volunteers? Could this be part of their job description?

I know I’d be more likely to leave comments if I thought that someone would read them and respond. No one wants to be lonely.

When SFMOMA created a blog for their Olafur Eliasson show visitors to the show left lots of advice for others about how and what to see. Part of the allure was the time sensitive nature of the exhibition – it was temporary and therefore it was an event.

Perhaps featuring certain objects for a specific period of time – turning them into an event based experience – would generate some action, and interaction.

What are other successful examples?

Thank You Instapaper, and Miles Davis!

Do you have a problem keeping up with all the links from Twitter posts? I do. But at last, I’ve found a way to read  them all – when it’s convenient, with or without an internet connection. Thank you Instapaper!

A friend recommended signing up for this service. Brilliant! I must have 50 tabs open between my Safari and Firefox browsers and they stare back at me, almost reproachfully, every time I use a browser, reminding me that I still haven’t clicked on a link I opened days ago.

Now I can finally settle in and read  them. Tonight, before I left the studio, I signed up for Instapaper on my laptop and downloaded one app that works on both my iPhone and iPad. I added the little ‘Read Later’ button to my Bookmarks Bar and added 30 articles to Instapaper. It automatically synched to my phone.

So I got on the subway, shuffled my playlist to Miles Davis and started reading the first one in the list. It happened to be about TAP, the new open source mobile tour platform developed by the wizards at the Indianapolis Museum of Art. I was having such a good time I rode right past my stop – really. All I needed was an armchair and a glass of wine.

So, thank you Instapaper. You’ve given me the gift of time, to go along with the gift of knowledge I get from all my Tweeps. Thank you all too!

Mobile Recommendations from the Think Mobile Conference, Part 2

According to the report by Morgan Stanley analyst Mary Meeker, published on April 12, 2010, the mobile internet will overtake the fixed internet in the next five years. Museums have always had unique rich content to offer. The challenge now is to design ways to present that content in formats and markets where their current and future audiences are. Recent statistics indicate that 60% of users carry their smart phones with them, including at home, at all times. By 2013 the US smart phone market will quadruple to 160 million users.

Last week’s Think Mobile Conference, while aimed at large media companies, offered advice and insights that can help museums who are trying to create a meaningful and successful mobile experience. In Part 1 of my report I described three topics that dominated the presentations:

–       the importance of defining the user experience before you begin

–       the need to decide what mobile platform/s you’re going with

–       the recognition that compelling content or a unique feature are essential to success

Here in Part 2, you can quickly read about the other three key elements to focus on.

Don’t Make Your App a Graveyard! Keep Users Coming Back to It

Everyone worried aloud about the issue of how to keep users coming back to their applications once they’ve downloaded them. It’s important because one of the ways to support the building and maintenance of your application is with ads, or in non-profit parlance, sponsorship. Sponsors want to know that they’re reaching users frequently, not just once. Their recommendations:

  1. Build a content management system for your app so it’s easy to update. Providing fresh content is one way to ensure sustainable engagement.
  2. Be ready to iterate, as improvements are made to the software, be ready to take advantage of them to improve the user experience.
  3. I’d recommend adding your Twitter feed, blog and or Facebook feed into the app to ensure that there’s a minimum of fresh content, and help users contribute to the conversation.

Ways to Support the Development and Maintenance of Your App

Since people download more free apps than paid ones, most companies want to make their apps free. But they also want to recoup their costs and/or make a profit. Conference attendees talked about three approaches to financing.

  1. Sell advertising within the app. For museums, this would translate to sponsorships. Everyone had statistics from surveys showing that users don’t mind advertising in applications, as long as the ads aren’t bad. (I know, how do you define “bad”?)
  2. Make your app free to download but sell upgrades within your application, either for premium content or new features.
  3. Alternatively, since people do pay for content they really want, charge for your app. The Apple store takes 30% of each sale, but you still get 70%.
  4. Museums could also sell memberships, have links to donate, or to shop.

Last But Not Least, Spread the Word That Your App is Available!

What good will it do to produce a beautiful mobile app or web app if no one knows about it?

  1. Museums have a built in membership base and many communications tools to help them get the word out: your website, newsletters, social media accounts, blogs, and of course onsite events, so you can remind visitors and members repeatedly about your mobile applications and how to download them. Reaching out to your base is one way to stand above the crowd in the app stores. Apple’s store is very crowded, with over 185,000 apps available and the number growing daily.
  2. Tie the release of your app to an event, when you’re generating and receiving publicity anyway.
  3. Build social links into the app so people can share your content on Facebook and Twitter at least, and promote your app simultaneously

Museums have always had unique rich content to offer. The challenge now is to design ways to present that content in formats and markets where their current and future audiences are. Recent statistics indicate that 60% of users carry their smart phones with them, including at home, at all times. By 2013 the US smart phone market will quadruple to 160 million users.

Use BklynMuse!

I think this is a very exciting time for museums who are willing to be experimental. Yesterday I whiled away an hour in the Brooklyn Museum‘s galleries, trying out a new version of BklynMuse, to access their online collection, on their newly upgraded mobile website.

Here’s how it works: once you’ve joined their public wi-fi network, you stand in front of an object, type in its number on your phone and, presto! you can pull up the image, “like” it, a la Facebook, leave your own comment, see other visitors’ comments and learn more about it from experts.

You can also play Gallery Tag, where you collect points for every item you tag, and extra points for doing this on more than one floor.

I wanted to try out BklynMuse  because I was curious to see how disruptive the social media activity would be to my experience. Normally when I go to a museum it’s to see a specific show, or just wander with a friend through the galleries. I couldn’t really imagine wanting to interact on my phone.

There’s a piece that I’ve always loved in the Arts of the Pacific Islands gallery, so I went there first. Here he is, a little figure from the Nicobar Islands.

To me he looks like kind of a crazy, happy guy, and maybe he’s surfing.

I typed in his number and, to my surprise, this is where it got to be fun. Thanks to BklynMuse I saw right away that five other people have also “liked” the Nicobar Island man so I know I’m not the only one. I happily left a comment, and am eager to see what future visitors think of him,  and how that might give me fresh ways of looking at him.

I tried the tagging game too, and racked up 25 points, which put me in 3rd place! BklynMuse just launched this week so very few people are using it yet. Gallery Tag reminded me of a home made version of FourSquare.

What’s unique about BklynMuse is that it’s entirely visitor driven. It’s not a tour or guide to the collection designed by Brooklyn Museum. It’s a vehicle for visitors who are motivated to feed their curiosity about particular artworks; it encourages them to voice their reactions to the works, and validates what they have to say by publishing their comments.

Tagging too can have its serious purpose; even as a kid just playing a game, you have to look at the object you’ve chosen, look at the tags that are offered, think about which is most appropriate, and if there isn’t one, create a new one to use. It’s empowering in its way!

We’ve been members of the Brooklyn Museum since we moved here from Manhattan 20 years ago. I took my son to more Arty Facts sessions than I can recall. In 1997 I produced a big, beautiful 24 screen video wall program for the exhibition Monet and the Mediterranean, in their old, cavernous lobby. That was large cutting edge technology for its day, and the Museum used it to make the space more friendly for visitors waiting on line to see the show.

Today they’re carrying on that tradition of being out in front in using technology, with imaginative, experimental efforts in social media and mobile,  to make the Museum friendly to new audiences. As a visitor I really feel that they’re trying to give me a wonderful experience and I’m willing to try it. In the process, I learn from them and they learn from me.

Suggestions for iAfrica: Connecting with Sub – Saharan Art, an iPhone app

iAfrica: Connecting with Sub-Saharan Art is an iPhone app developed as part of an eponymous exhibition at the Minneapolis Institute of Arts (MIA), on view through April 4th, 2010.

The application contains images and related information for 28 objects from 14 African countries, as well as an interactive lamellophone. This feature is the most fun, since it turns your iPhone into an instrument you can actually play to make lamellophone sounding music!

The app’s main menu has icons for nine options, and a “Leave Feedback” link that takes users out to a visitor survey on MIA’s website. The obvious nav options are :

–       About

–       View All (objects)

–       Map

–       Lamellophone

Then there are five other choices:

–       Ethnographic

–       Sensorial

–       Aesthetic

–       History

–       Provenance

After reading the About section, I realized that these choices refer to the exhibition experience in the Museum, where visitors are encouraged to consider each object from five perspectives. The mobile content developers tried to carry the same experience over to the application.

Clicking on one of the five icons brings up an introductory statement that explains why it’s important to know about the objects from this perspective: “ethnographic” answers the question “How was it used? “Aesthetic” answers “What makes it beautiful? Etc.

Within each section there are two navigation options: View Objects and Main Menu. In View Objects mode, you see a full screen image of the object and can tap a little “i” for Info button that raises a transparent screen with label information. Unfortunately you can’t enlarge the images to see details.

The label lists location, object name, medium, size, acquisition details, and object number before getting to the description. The descriptions left me hungry for more information.

From the navigation I expected to learn about the objects in each section from a specific perspective. So I was a little disappointed to see the same label information presented about each object, whether I was in the Aesthetic section or the History section. It’s not clear why certain objects were chosen to appear in particular categories. Several of the objects appear in more than one category.

It seems like the label content came right off the gallery walls. While it’s always a good idea to repurpose content rather than create it for one platform, it’s also important to optimize the presentation of content to take advantage of a platform’s capabilities.

On the iPhone I would have appreciated larger images so I could zoom in to more easily appreciate the details of these unfamiliar objects – see the aesthetic qualities, imagine the tactile surfaces, locate the specific parts that define their use.

Also, the difference between the five perspectives would have been clearer if more detailed information related to the perspective in each section was provided, whether that was text, audio, video or just links to more info on the museum site or elsewhere on the web.

Finally, the survey linked to Leave Feedback is intended for visitors to the gallery, which is a little confusing when you’re coming from your phone. IPhone users could have been offered a link to email their comments directly to the museum.

There is definitely lots of interesting information here, but if MIA had taken advantage of the capabilities of the iPhone, and understood more about users expectations, I think they could have made this a much more engaging experience.

You can download the app here. Please let me know about your experience with it.

Decode: Digital Design at the V&A

We just got back from a trip to London, an actual vacation, where we saw a few wonderful museum shows between visits with friends and family. One of the best was this brand new show at the Victoria &Albert Museum. Luckily for us it was opening day so there wasn’t much of a crowd and we got to play with everything without waiting. When word gets out the gallery will be swamped!

For some reason the curators put one of the dullest pieces at the very entrance, but just to the right is a captivating work of digital nature by Daniel Brown. It’s as close to “art” as anything digital I’ve seen:

Digital Garden

Here are a few other pictures of installations from the show:

While the lush tropical garden growing at the entrance isn’t interactive, many other pieces in the show are, including the two shown above. A couple of the data visualization pieces, like Flight Patterns, were seen in NYC at MoMA’s Design and the Elastic Mind show last year.

One of the coolest pieces is called Exquisite Clock. It’s composed of six screens whose numbers tell the time in hours/minutes/seconds. The numbers are represented by objects, landscapes, vegetables and other things that people have photographed and uploaded to the Exquisite Clock website. The site then feeds the installation in the gallery with images that tell the current time as it changes every second. Here’s what I mean:

Exquisite Clock17-27-22

17:27:22

Exquisite Clock17-30-08

17:30:08

Why is this cool? Because you can stand in front of the installation in the gallery and download the iPhone app that allows you to upload a picture from your own phone right to their website or take a picture and upload it. I did this when we were there last Tuesday, and just now saw my picture for #6, a snapshot of the Highway 61 sign, show up on the website clock as I was capturing these pictures to show you.

I could go on. But you should see Decode:Digital Design for yourself. Go to London! While you’re booking your flight, check out the website.

Best Practices for Blogging

I recently prepared a set of recommendations for the Brooklyn Historical Society’s bloggers, who have quietly been growing their blog since July 2008. They knew they needed clear guidance on how to set goals, undertake the work and measure their success. I’ve uploaded the Best Practices document, so feel free to download it and use it to support your own efforts. If you have any additions or recommendations, please share them.

An Interview with Kevin von Appen

The Ontario Science Center’s Kevin von Appen talked to me about the Center’s two year old experiment with web video, and its commitment to the YouTube community in particular, when we met at Museums and the Web Conference last spring. Kevin is the Director of Daily Experience Operations at OSC.

Even then he was excited about the big event that’s taking place this Friday, August 8th, at OSC, the 8.8.8. Toronto Meet Up.

RW: How long ago did you start putting videos on the web?

KVA: We started in October 2006 with video experiments on YouTube and other sites. We were watching the emergence of YouTube as a channel for dialogue and communication through the summer of 2006. Smart people were saying this is an area for experimentation. Lots of people didn’t have the skills to shoot and edit video but we did, fortunately. You don’t need to be an expert – you can do in-camera edits. If you have an interesting event, just set up the camera, that’s enough.

RW: Like you did with the astronaut describing how a toilet works in the absence of gravity in space. That was both scientifically accurate and hilarious. It’s been viewed on YouTube over 1,000,000 times!

 picture of Space Toilet video on YouTube

KVA: That’s a good example of what I’m talking about – he was a good storyteller and we just clipped the best two minutes of his presentation. It wasn’t a technological masterpiece, but it was a communications success.

RW: How does the look of these videos affect the impression people have of the Science Center?

KVA: The question of how it makes you look is a big one. For OSC the informal look of the videos works. We’ve talked a lot about what’s the voice of the Science Center. I define it as a humorous friend who knows just a bit more than you do and is really excited to tell you. Friends tell the truth, they don’t talk down to other friends, they’re respectful; they have a sense of humor.

RW: Do you mean that sometimes it’s easier for people to hear difficult things if they’re touched with humor?

KVA: You know, when people talk about serious things that are exciting to them, that matter to them, they always find opportunities to crack a joke – out of a sense of joy; it comes out of the love of what they’re doing. They don’t need to be pompous. We’re always looking for that informal voice. On the floor we have human faces – the Hosts – and online videos in social spaces are like that – offering a chance to provide a personal face.

RW: Could you elaborate on this?

KVA: The exchanges VideoChick770 has with other YouTubers are what are meaningful. She captures content in various ways and puts it up there. It covers the interesting people who come to talk, the exhibitions, our demonstrations.

RW: When I perused the videos I came away with the impression that the Ontario Science Center is a place where all kinds of people with all kinds of interests can have a good time.

KVA: For me the exchange is key. These are places for conversation, not for broadcast. That’s why we’re looking forward to the Meet Up. Word spreads through connections VideoChick770 has made. I’m most interested in the conversations, where we, the institution, are listening respectfully – to comments about the videos and in videos that are posted in response to ours. True interactions are driven by visitors on the web and on the floor. We don’t tell people what to think.

OSC's videochick770

RW: How would you characterize these exchanges? What are you looking for in these conversations?

KVA: How would I characterize them? Take the astronaut video. There were well over 1, 000,000 downloads and thousands of responses. If you scroll through them you’ll see lots of stuff – “lol” messages as if they were instant messages, or bathroom humor but also there are thoughtful pieces of exchange. For example someone wrote in “I didn”t know Canada had a space program.” That opens the door to talk about international space programs besides NASA. But you should look for yourself and make your own judgement.

Theodore Sturgeon, the science fiction writer had his own law: “ninety percent of science fiction is crud, but then ninety percent of everything is garbage.”

RW: I know what you mean!

KVA: You can”t control this stuff. We’re watching everything unfold, and we’re as much affected by what happens as we are influencing what happens. For one thing, in the web space to download and watch a video is more of a commitment than clicking on a banner ad. At a fundamental level, online video is a medium for getting people to engage with science. Participation, co-creation and dialogue – these are the things we encourage at the Science Center and things can happen using social media regardless of geography. YouTube social media is a natural way to engage visitors in new ways.

RW: Do you see different types of responses at the different video sites?

KVA: That’s a very good question. We have our videos on 19 different places: YouTube, Yahoo, Break.com, spike.tv, blip.tv, etc. Our content is the same on all of them. The responses on break.com are a bit more “frat boy” but the vast majority of our traffic comes from Yahoo and YouTube. Yahoo likes us – they often feature our stuff because it’s slightly quirky, family friendly in a good way, interesting, easily accessible, not intimidating. Also – the provenance of the content is important; they feel safe assuming the content must be solid when they see the OSC logo at the end, meaning it came from a trusted source.

RW: I think the fact that you put the logo at the end is very significant. This way you’re not prejudicing the audience – scaring them away by announcing that they’re about to watch science content. This way they’ve already kind of bought into the content and where it comes from isn’t really important to them.

KVA: With YouTube if you just make the videos and put them up there it’s a little like throwing a cup of water in a river. What makes a difference is dialoguing with other people, supporting them by commenting on their videos, tagging them. VideoChick770 has spent a lot of time interacting with the YouTube community. She’s identified the opinion leaders within the community. How do you get yourself noticed? You have to participate.

We’re genuinely curious about the responses. We’re trying to listen – don’t open the door if there’s nothing on the other side. Commitment to active participation is crucial. That’s why the “persona” of the Museum is so important.

RW: What do you mean by “persona”?

KWA: Organizations right now see the web as the responsibility of web teams, if they have them. You don’t need a web team to build things these days, you just need to tell your story and find the best people to tell it. The new priority setting is to know who/how to tell the story. Some conversations I’ve had with people tell me that this point is not so obvious.

We’re not just a place, we’re a presence. There’s a physical place and a virtual place. There’s what people are saying about us in social media, and what we’re putting out there in social media – these things make us a presence. It’s not about how we get more people to come to the website, it’s more how do we become a presence on the web.

RW: How do you decide which programs or activities will be part of your web presence?

KVA: We see this whole thing as an experiment. In considering what experiments we’ve done we ask:

How does this line up with our mission?

What are we already doing that is like this?

We ask what’s a good fit for us?

Podcasts are a good example. We’ve been answering questions for decades, and podcasts are expanded answers and they allow for a conversation. In the Westin Family Innovation Centre people can create their own stop motion videos on the floor, so it’s a natural expansion to upload them to share. With Facebook, it’s what would make it an opportunity for true community different from our corporate website? We’re still figuring it out.

RW: How to have an impact that is different from but complements the main museum web site.

KVA: It’s also question of resources – what you’re going to do to have impact. We have a pretty small web team so we put our energies into things that support what we’re already doing, or are organic extensions of those things. There are lots of things I’d like to explore – mashups, flickr, I think Brooklyn Museum of Art is an exemplar in this area.

The penny dropped for me when my daughter who was 9 at the time, was asking if she could watch YouTube more than TV. You’re a 9 year old girl interested in funny cats. You can wait nine months for Discovery Channel or you can go on YouTube right away.

There’s a zeitgeist around these activities. It doesn’t take long for interesting videos to zip around and be shared by friends.

RW: You’ve had a few viral videos.

KVA: The majority of our downloads are driven by a few videos that capture interest and go viral. If we do a Hot Spot presentation on a really busy day at OSC there may be 200 people on the floor and some of them are walking in and out of the presentation. When we put a video of that event on our YouTube channel, over time you are exponentially increasing your audience. 200 people may watch on the floor, but 1,000 people will download the video. Is the interaction the same? Of course not, but I would argue that the commitment is greater – as long as the video is brief.

RW: Yes, most of your videos are under 3:00, many are under 2:00….So what’s surprised you the most?

KVA: I’ve been surprised about everything. When we went on all we knew was that it was an interesting medium to explore. We’ve been surprised by how fast things have been picked up, by the quality of comments, by the videos people have made in response – even the parodies, because people have to listen closely to make a good parody.

RW: What’s the idea behind the 888 Toronto Meet Up* that’s happening at OSC on Friday August 8th?

KVA: What I was really interested in as a science museum communicator, was how does this loop back to the experience in the Museum? The idea that you develop relationships with people and invite them to come to the Museum, and they really are coming from all over the world. People who love videos and science will come together to make videos about science that we would never think of making. That’s where the mission of the organization and the potential of the social web really come together. I’m interested in that.

 OSC website Meet Up page

RW: So, you’re not worried being able to control for appropriateness, correctness, respect for the subjects?

KVA: You’ve got to be willing to give up control, to embrace the messiness, embrace the crash when it doesn’t work. By and large OSC is committed to these modes of visitor interaction. I feel supported by the organization. The questions that come up are real and should be grappled with, because otherwise vivid imaginations will come up with all sorts of potential horror stories and we won’t even be able to try things out. It’s handy to call things “experiments” because we can see what happens. For the most part our audiences don’t let us down. It doesn’t mean we give up on expertise but it does mean we give up our notion and position of broadcaster at a podium – “here’s my message now listen.”

The Meet up is a way to track transference from web space to physical space. It will be a very clear response to the question of how do you know this investment of resources will lead to business?

RW: What’s interesting is how the role of the science center in web space differs from its traditional role in physical space, how the role of the science center is changing because of the internet.

KVA: Let’s face it, these days science centers are not about transmitting facts, so what’s our value? Giving people the tools and inspiration to navigate it themselves, and maybe create it. We need to be communicators first – we can’t be all about facts. Facts are cheap but the ability to “cope” – evaluate, have primary experiences – that’s our goal.

* As the OSC website says, “Following the success of YouTube’s 777 meetup (July 7, 2007) in New York City, the Science Centre is hosting the “888torontomeetup,” Canada’s first large-scale YouTube community gathering.” Of course people are invited to bring their cameras, and bite.tv will be televising the proceedings. So far more than 700 YouTubers have rsvp’d!

The event has been organized by Kathy Nicholiachuk , known to YouTubers as videochick770. She is the face of the Center on YouTube, the engine behind the community that has developed on the OSC channel.

AAM Video Podcast Tutorial

At this year’s AAM conference I gave a tutorial on how to produce a video podcast. There were two identical sessions, and at each session, one of the 30 participants won a new FlipCam! This is a great little video camera that fits in the palm of your hand and costs $100.00. You can’t really go wrong.

 

If you’re interested in a quick and easy way to get started producing your own podcasts, you can download the handout here. Please let me know how it works out. I’d be happy to do a workshop at your museum. If you decide you need something more polished to present on your website or for iTunes U, I can help you produce those too.